“Niat Di Hati, Semua Jadi” — AEON Bank Encourages Thoughtful Giving & Purposeful Spending
Turn your good intentions into meaningful actions and kind deeds this Ramadan and Syawal.
Cover image via Odua Images/Canva Teams & faidzzainal/Canva TeamsThis Spotlight is sponsored by AEON Bank.
Ramadan is more than just a month of fasting. It's a time to double-up on our amal (good deeds) including solat, zakat, sedekah (almsgiving), as well as reflection, self-improvement, spiritual growth, and giving back.
It's when we pause to appreciate our blessings and be the good we wish to see in the world. But before every action comes a powerful first step, niat (intention).
Every action, no matter how small, begins with a niat. Whether it's the intention to give, to improve, or to seek forgiveness, what's in our hearts shapes our actions.
A simple intention to help can lead to an act of charity that changes a life. The intention to be financially mindful can create a more secure future. The niat to be present and grateful may inspire someone to spend more time with ageing parents, setting aside work distractions to truly listen and connect.
These small yet powerful intentions can create ripples of kindness that extend far beyond Ramadan.
Image via Odua Images/Canva Teams
AEON Bank sponsored the Ramadan groceries for almost 400 beneficiaries from Perumahan Pantai Permai B40 community, including single mothers and senior citizens.
Image via AEON Bank
This Ramadan, AEON Bank's #NiatDiHatiSemuaJadi campaign reminds us that good intentions are the first step toward positive change
Anchored on the aspiration of mindful intentions, sincere actions and compassion, AEON Bank (M) Berhad nurtures the core theme of 'Niat di Hati, Semua Jadi', reinforcing the belief that a good intention, big or small, if done right, has the power to create a ripple effect of positive impact.
The #NiatDiHatiSemuaJadi campaign by AEON Bank aligns with the spirit of Ramadan, focusing on the sincerity and strength of niat and the generosity of giving back to the community in need. As Malaysia's first Islamic digital bank, AEON Bank wants to encourage you to turn good intentions into meaningful actions this fasting month.
For starters, it can be as simple as sharing your niat this Ramadan with the hashtag #NiatDiHatiSemuaJadi on social media.
As for AEON Bank, they are excited to share their niat with Malaysia this Ramadan and Hari Raya season — to champion financial inclusion, thoughtful giving, purposeful spending and meaningful rewards. Beyond that, the digital bank wants to emphasise the power of niat, the belief that even the smallest sincere intention, when acted upon with purpose, can create a ripple effect of positivity.
With that in mind, AEON Bank is excited to introduce its festive video, Keluarga Azam, a.k.a. The Azam Family!
Image via AEON Bank
The video's storyline showcases how small acts of niat within the Azam family inspire and uplift one another, creating a ripple effect that extends beyond their home and into the community — beautifully reflecting AEON Bank's Ramadan Raya message.
Keep an eye out for AEON Bank's festive videos that will be released every week, starting from 13 March, by following them on social media!
If being more financially responsible is one of your azam (resolution or determination), AEON Bank is here to enable you, helping you spend mindfully, save better, add value to your transactions with meaningful rewards, and still be able to give back
As an added joy to this Ramadan and Raya season, you can make the most of AEON Bank's festive rewards. Earn extra AEON Points, unlock exclusive deals, and celebrate the festive season with greater rewards!
Here's a closer look at what AEON Bank has in store for you:
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Earn 10x AEON Points when you shop at participating AEON outlets and pay with Debit Card-i
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Watch your savings grow with 3.00% p.a. profit rate across all Savings Pots
- Enjoy paw-some rewards when you complete Neko Missions by collecting Neko Paws from your favourite merchants like Tealive, Paynet, and Zus Coffee.
Plus, make sure to keep an eye out for the pink Neko Cruiser at Ramadan bazaars across Johor, Selangor, and Pahang. There'll be lots of offers and exclusive prizes up for grabs, so don't miss out!
Upcoming locations:
- 20 to 22 March, 4pm onwards: Bazar Ramadan Pandan Indah, Kuala Lumpur
- 25 to 27 March, 4pm onwards: Bazar Ramadan Mahkota Square, Kuantan
Furthermore, recently AEON Bank has announced another exciting news — Personal Financing-i is now available for those looking for 100% digital, Shariah compliant, collateral free financing.
PF-i is open to all Malaysian citizens, aged between 18 to 55 years old with a monthly gross income of RM3,000 or more.
*Terms and conditions apply.
Image via AEON Bank
Image via AEON Bank
Image via AEON Bank
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Qualified applicants would be eligible for the PF-i within the range of RM1,000 to RM10,000 with a flexible repayment tenure ranging between 3, 6, 9, 12, 18 to 24 months.
What's more, the first 500 customers* for Personal Financing-i will receive guaranteed AEON Points worth up to RM50*.

