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1. Grab keeps us guessing with their brand film
Instead of following the usual festive formula, Grab cleverly stitches together multiple brand ads into one seamless storyline, keeping you guessing whose ad you're actually watching.
It's one of the first ever festive brand films in Malaysia to attempt such a feat, making it a must-watch this CNY!
2. Watsons is back with another dramatic #HappyBeautifulYear brand film
Watsons' latest Chinese New Year brand film, #HappyBeautifulYear, tells story of two sisters, two extended families, and a quiet (but humourous) rivalry. Set to a catchy tune, the film reminds viewers of shared roots, shared memories, and a bond that goes beyond achievements.
3. R Pharmacy's festive tune wants you to "lou ah lou" health, prosperity, and all things good this CNY
R Pharmacy's CNY MV is all about reunion, gratitude, and prosperity, wrapped in playful wordplay and traditional well-wishes.
It opens by reflecting on the importance of being together after a busy year, reminding listeners that family reunions and good health are blessings not to be taken for granted.
4. U Mobile rekindles love with their CNY short film Eternal Hearts
This touching and heartfelt short film follows the story of an elderly couple that has seemingly fallen out of love.
Knowing this, the husband tries to rekindle their relationship by going the extra mile during a trip to celebrate their 50th anniversary together, touching his wife's heart.
5. Tropicana Corporation highlights the importance of togetherness in their Redefining The Art Of Living brand film
This film follows Pak Cik Seman, Uncle Siva, and Uncle Boon who come together to tick off an unexpected bucket list.
Through laughter, warmth, and reunion, the film reminds us that despite our differences, togetherness is what truly brings meaning to the festive season.
6. Air Selangor's Love Never Forgets is a short film that brings us through life's memories
Every love story has its ups and downs, but for Mei, love takes on a deeper meaning as she navigates life with her husband who is living with dementia.
The film follows her journey, capturing how unwavering love endures even when memories do not, and how commitment, in its truest form, remains stronger than time.
7. IJM Land reminds us to cherish the ones around us with The Auction
Set during a bustling auction, this film tells a story of the true value of time, family, and legacy.
As prized possessions change hands, the film gently reminds us that while many things can be bought, the moments shared with loved ones are priceless.
8. HONOR Malaysia's Chinese New Year song puts an emphasis on bridging the distance
HONOR's music video for Chinese New Year 2026 is all about bringing families together in today's digital age.
With the implementation of AI and the rapid acceleration of technological growth, HONOR wants to remind you that technology doesn't have to take out the humanity in us.
9. MR.DIY brings you The Family Trial 2, a sequel to last year's CNY film
MR.DIY's short film starts off with scenes inspired by older Chinese films where drama is mixed with a little bit of lighthearted comedy, but soon turns into an emotional depiction of a dispute between two brothers over family inheritances.
Amidst all the misunderstandings and unspoken love, truths start to surface during the Lunar New Year, forcing them to confront the past and discover if reconciliation is possible.
10. Get your tissues ready for SkyWorld Development's heartfelt short film A Taste of Home
SkyWorld Development's short film is all about the little moments that make family feel like home. The film highlights the common issues people have during CNY (not having enough time to visit home) with a strong emphasis on nostalgia.
From simple gestures to shared meals and flavours we grew up with, it's a gentle reminder of the traditions, connections, and everyday routines that we often don't realise we're holding onto.
11. RHB Group's film this year is centred on empowerment, and was written based on a true story
RHB's Chinese New Year 2026 film explores themes of empowerment through the real story of Komuniti Tukang Jahit (KTJ), an organisation run by Yap Sue Yii.
The organisation provides B40 housewives, single mothers, and retiress with sewing work that helps restore income, independence, and dignity.
12. If you need a lighthearted moment, Spritzer's Unstoppable Love got us laughing non-stop
Spritzer's latest CNY brand film follows a love story shaped by time, chance, and most importantly, happiness. This comedic short film, led by Joseph Lee and Dior 大颖, depicts how we keep going back to the people that matter the most to us, despite life's many changes.
