Cover image via SoraNews24/Reddit
Apparently making drinks that look but don't taste like water is currently the in-thing among beverage manufacturers
Transparent milk tea and colourless coffee, just to name a few.
Image via Nylon
The latest company to cash in on the craze for clear drinks is a Fortune 500 conglomerate.
We're of course talking about Coca-Cola.
Coca-Cola first launched the clear Coke in Japan in June, priced at 140 yen (around RM5) for a 500ml bottle and 115 yen (around RM4) for a 280ml bottle.
The drink was introduced to Singaporeans later that month.
Image via SoraNews24
Image via SoraNews24
What about Malaysia? Well, here's the good news: The see-through drink will be available early August at all FamilyMart outlets!
Image via FamilyMartMalaysia
It will retail at a price of RM8.49 for a 500ml bottle. The beverage is part of the convenience store's "Summer Fun & Fresh" range of products.
Some netizens have pointed out that the drink is available in selected Jaya Grocer stores as well.
According to media reports, the idea for a clear Coke was conceived in Japan and the company's US headquarters spent a year developing it
Image via Coca-Cola Japan
The company had to do away with a caramel ingredient, which stripped the beverage of its signature brown-ish shade.
Kotaku revealed that over 50 samples were tested and Coca-Cola eventually settled on a zero calorie version of the fizzy drink with a splash of lemon.
