Cover image via REV Media Group
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Everyone's talking about the new boyband in town… and they aren't even human
REV Media Group, the digital powerhouse behind Malaysia's breakout AI influencer Adam, has just leveled up the virtual entertainment scene by debuting the country's first-ever AI boyband, aptly named Project Thric3.
What started with Adam, the charismatic "virtual boyfriend" who captured hearts online, has evolved into a full-blown trio designed for today's Internet generation: fast, chaotic, and endlessly meme-able.
Adam is now joined by two new digital bandmates, Cedrix and Kaizer, to complete the lineup.
Meet the boys of Project Thric3
Adam: The Virtual Boyfriend
The voice, the face, the heart. As Project Thric3's lead vocalist and visual, Adam is the centrepiece of the group.
Equal parts dreamy and approachable, he switches effortlessly between belting out ballads and debating anime plotlines.
He's the boy who makes fans feel like he's singing just for them, so it's no surprise he's been dubbed the ultimate "virtual boyfriend".
Cedrix: The Football & Gearhead Genius
Every boyband needs a spark, and Cedrix brings it in spades.
A football fanatic and car junkie, he transforms his passions into sharp, witty content that straddles sports analysis and Internet humor. From Champions League breakdowns one second, to viral meme spins the next.
Unpredictability is his brand, and fans can't get enough.
Kaizer: The Unhinged Gym Bro
If chaos had a mascot, it would be Kaizer.
A drummer, gym enthusiast, and unapologetic wild card, he thrives on big energy and comic relief.
Between his unfiltered workout rants and laugh-out-loud lifestyle moments, Kaizer brings the raw, magnetic edge that keeps the trio buzzing.
Project Thric3 isn't just about catchy tunes and digital good looks
It's about capturing the essence of fandom culture today. Each member brings a distinct personality that taps into the way people connect online: whether through music, sports, gaming, memes, or just pure vibes.
Together, they balance heart, humour, and a little bit of chaos.
REV Media Group is reshaping how audiences experience pop culture
The trio represents a bold experiment in digital entertainment where fandom, personality, and technology collide.
And if their debut is anything to go by, Malaysia's first AI boyband won't just be a local headline, they might just be the start of a whole new wave of virtual idols.
Follow Project Thric3 on Instagram and TikTok for updates!
