Cover image via Wonda CoffeeThis Spotlight is sponsored by Wonda Coffee.
If you've been on the road this past week, you may have spotted an all-too-familiar face on a billboard.
That's right, it's the one-and-only Dato' M Nasir making an appearance on Wonda Coffee's billboard — and we must say, it's a pretty creative and fun move by the beloved brand.
Image via Wonda Coffee
An original local music legend, who knew that Dato' M Nasir was also a fan of Wonda Coffee? That's why he's featured on billboards across the Klang Valley side-by-side with Wonda Coffee Original Can.
And the spotlight is clearly on 'true choice' — and Wonda Coffee's making a bold statement. That's the real Dato' M Nasir on the billboard, no gimmicks, no stand-ins.
Image via Wonda Coffee
Could this be a guerrilla marketing tactic by Wonda Coffee? It's no surprise netizens were discussing about it all over social media!
Here's how netizens reacted on social media upon spotting Dato' M Nasir on billboards across the Klang Valley:
Image via Wonda Coffee
For many Malaysians, spotting the legendary singer-songwriter on a billboard brought an instant wave of nostalgia
Chances are, you (and your parents) grew up with his music playing during family road trips, festive gatherings, and even school performances. And if you're not familiar with him, you've probably heard his Raya songs, at the very least.
Known for his poetic lyrics and unique sound, Dato' M Nasir has been a huge part of Malaysia's music scene for decades. From Mentera Semerah Padi to his time with Kembara, his songs are timeless. Seeing him pop up on a modern-day billboard, with his signature calm smile beside a can of Wonda Coffee, definitely brings back all the feels.
P.S. Keep an eye out for his upcoming Cipta 3 concert, coming some time this year!
Image via Berita Harian
Feeling like grabbing a can of Wonda Coffee after all of this?
