Cover image via gotraffic.net
Apple's trade-in program might soon expand beyond the iPhone!
According to Bloomberg, Apple plans to start accepting non-Apple devices as trade-ins as the company seeks to extend market-share gains against smartphones based on Google's Android software.
First reported by the website 9to5Mac, Apple will be rolling out the new program in the coming weeks. Currently, Apple retail staffers are reportedly undergoing training to transfer contacts and other data from the Android platform to iOS, reported Mashable.
Apple has seen more Android users switch to iOS after the launches of the iPhone 6S and 6S Plus than after the launches of the past three Apple devices, according to media reports
According to the Bloomberg report, Apple's current iPhone trade-in program is a partnership with Brightstar. But it's not clear whether the new Android trade-in program will include Brightstar.
Speaking to Bloomberg, Israel Ganot, former CEO of Gazelle Inc., an online mobile trade-in company, said that while Android phones don't hold much value, it still makes sense for Apple to accept them
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