"Made To Be Different" — This Brand Challenges Young Malaysians To Break The Mould

Stay true to yourself!

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This Spotlight is sponsored by Connor's.

Today's generation is rewriting the rulebook

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Where tradition once dictated the 'right' way to live — the safe job, the expected milestones, the need to fit in — more and more young Malaysians are quietly breaking away. It takes courage, but they're choosing paths that feel right to them, even when those choices go against the norm.

Still, it's not always easy. Societal expectations run deep, and many find themselves caught between wanting to live authentically and the pressure to conform.

Connor understands that struggle. And it's not just saying so — it's brewed that belief into everything it does.

More than just a stout, Connor's is making a statement. In fact, it believes we're all 'Made To Be Different'.

Image via Connor's

Connor's Stout Porter isn't your typical stout. Bold yet smooth, it features a unique blend of four premium malts — including roasted barley and caramel malt — and stands out with surprising coffee notes and a creamy finish. It's an easy-to-drink stout designed for those who don't do things by the book.

What truly sets Connor's apart, though, is that it's a multi-award-winning stout, with accreditation from Monde Selection and the World Beer Awards.

It's also the only stout you're encouraged to shake before drinking, an intentional move that reflects the brand's own refusal to follow convention.

Image via Connor's

Even the way it's served flips convention

Image from Connor's
Image via Connor's

Connor's comes with its own Shake Ritual, a simple four-step process that changes how you experience the drink:

STEP 1: Chill it

STEP 2: Shake it

STEP 3: Pour at a 45° angle

STEP 4: Enjoy!

Much like the ritual itself, Connor's invites you to show up differently, not just in how you drink, but in how you live.

'Made To Be Different' is not just a slogan

Image via Connor's

Connor's is on a mission to challenge the idea that there's only one way to live, work, or be. It speaks to the ones choosing self-expression over convention, new paths over prescribed ones.

There are those who do things the way they've always been done. Then there are those who see new opportunities and do things differently.

Connor's raises a glass to the latter. To those carving out their own space, starting their own traditions, or simply making quiet choices that feel true.

Because being different isn't about being loud or rebellious. It's about being real, and that alone is powerful.

Image from Connor's
Image via Connor's

Whether it's your drink or your direction, taking the courage to choose differently opens the door to new ways of thinking, creating, and living

So if you're the kind of person who doesn't just go with the flow, but questions where the flow is headed, Connor's might just be made for you.

Find out more about Connor's and their 'Made To Be Different' campaign on this website.

As a reminder, the legal drinking age in Malaysia is 21 years old. That means you need to be at least 21 and a non-Muslim in order to buy and consume alcohol. Remember to always #CelebrateResponsibly and in moderation. Do not drink and drive. If you plan to drink, try carpooling with a friend who isn't drinking or catch a cab instead of driving.

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