Shopee’s 12.12 Birthday Sale Is Here With RM12 Boxes, Superstar Livestreams & More
Discounts and more during Shopee's 10th birthday!
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This Spotlight is sponsored by Shopee.
If you love a good deal, Shopee is celebrating their 10th birthday this year by rolling out their biggest 12.12 Birthday Sale ever

Running now until 14 December, the annual sale returns with more ways to save and plenty of discounts and live marathons for shoppers who enjoy watching and buying at the same time.
To celebrate this milestone, Shopee is expanding its 'Lagi Murah' programme to include some of its lowest prices to date

Shoppers can look out for the 'Shopee Lagi Murah' tag to spot items with markdowns, including 50% off from brands like Xiaomi, COSRX, and New Balance.
A big highlight this year is the return of the 12.12 Birthday Boxes, available from 11 December (8pm onwards) to 12 December. These boxes come in different tiers, with curated picks ranging from beauty essentials to premium tech. Some notable offerings include:
- RM1,200 box: Toshiba 4K TV and soundbar (worth RM2,098)
- RM600 box: HABIB Gold Wafer 999.9 (0.2g), Les Georgettes bracelet, Ice Boliday Black Gold watch, and Ice-Watch Bear that are worth RM1,013 combined
- RM120 box: JisuLife portable fan and neck fan worth RM229, along with POP MART Blind Boxes
- RM12 box: Y.O.U Beauty Radiance Glow Day Cream and Radiance Up Serum worth RM75.80
Collectors can also look forward to an exclusive POP MART Birthday Blind Box and the HABIB x Shopee 10th Anniversary Gold Wafer, which features Shopee's signature design.
Beginning 8 December, Shopee Live will host daily Superstar sessions with Bella Astillah, Dato' Sri Aliff Syukri, and more

These livestreams feature familiar faces such as Sam Lim, Jojo Ghazali, Wan Said, Neonco, and more. Catch live unboxings, previews of 12.12 deals, and limited-time vouchers that can be stacked at checkout.
Another one to watch is the Shopee 12.12 Birthday 'Party Paling Epik', airing on 11 December at 9pm on both TV3 and Shopee Live. The show stars Bella Astillah and Dato' Sri Aliff Syukri alongside Dato' AC Mizal, Elly Mazlein, Ryan Bakery, Nabila Razali, Alpha, and several others, combining performances and exclusive voucher drops.
The celebration peaks on 12 December with a 12-hour livestream marathon starting at 12pm
Bella Astillah and Dato' Sri Aliff Syukri return at 8pm as co-hosts with special product features from Baellova by Bella Astillah, Papa Laris, and the debut of the new Sallywho handbag collection.
Shoppers can also expect RM12 Knockout Deals across brands such as Dyson, Gintell, and Pandora, plus upsized Free Shipping vouchers throughout the entire sale period.
Don't wait any longer, this sale is a great opportunity for you to tick off your year-end wishlists!
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